Elevate your brand with proven results

We take pride in the transformations we create for our clients. Below, you can explore some of our successful campaigns, stunning visuals, and impactful strategies that have helped brands like yours thrive online.

Laptop on a black table with a glass of water, a glass of coffee, a notebook, and pencils.

Social Media Management

We create, schedule, and manage content that resonates with your audience, builds your brands, and drives engagement across various platforms.

Five smartphones displaying different Instagram feed designs with various themes, including lifestyle, photography, candles, and home decor, arranged in a row against a light background.

DESIGN WORK

Eye-catching designs that represent your brand and attract audience. I create visuals for various purposes, including social media, marketing materials, and your website, ensuring consistency and appeal.

A collage of minimalist black and white images and text blocks featuring phrases like 'Our Mission,' 'Review,' 'You Got This,' and 'Sign Up For Our Newsletter.' Some images show architecture, people, and abstract designs.
A collage of social media post templates featuring motivational text, images of coffee and people, and various themes such as growth and business. Text includes phrases like "New Post," "Grow Your Business," and placeholders for messages and captions.
Grid of promotional graphics featuring messages like "Join Our Mailing List," "Giveaway," and "Visit Our New Website," with images of smartphones and websites.

We help create engaging and impactful content that captures your brand's story and resonates with your audience. Below are some examples of our reels, showcasing our expertise in business mentoring, content creation, and visibility strategy. See how we bring ideas to life and help your brand stand out online.

REEL EXAMPLES

ESTHETICIAN

    wedding venue   

HAIR SALON

CASE STUDY

Silhouette of a bee on a transparent background.

CLIENT:

HIVE and HONEY

A WHOLESALE CANDLE AND FRAGRANCE SUPPLIER WHO SERVES B2B CLIENTS

Lit candle in a glass jar with a lid next to it on a white surface, with green leaves on the side, minimalist decor.

   STARTING POINT:     

Their Instagram lacked visual cohesion and strategic direction. Engagement was low, follower growth had plateaued, and their messaging didn't effectively convey their unique value proposition or build community engagement.

    GAPS WE IDENTIFIED:   

• Brand presentation didn't match their premium market positioning
• Content strategy wasn't effectively driving wholesale inquiries
• Inconsistent posting schedule limited algorithm performance
• Significant community-building opportunities remained untapped

      HOW WE EXECUTED:   

• Strategic content calendar featuring five posts weekly, focused on eye-catching reels and informative carousels
• Two engagement-focused stories weekly to maintain consistent audience connection
• Proactive outbound engagement to expand reach and foster meaningful relationships
• Comprehensive alignment between visual elements, messaging, and business objectives

     OUR WHOLE PICTURE.  


We created a cohesive set of brand templates that distinguished them in the market, then developed a targeted strategy to increase brand awareness and build meaningful connections with potential customers.

SOLUTION:   

   THE RESULTS:     

• 833% increase in content interactions
• 462% boost in engagement rates
• 221% follower growth
• 5.8K increase in average reach

BEFORE

Two smartphone screens displaying an Instagram profile "hiveandhoneycandleco" showcasing candles, fragrance oils, and related products, with posts featuring candles, wax supplies, and inspirational content. Profile details include follower count and bio description."
Image showing text alongside Instagram professional dashboard insights from July 3 to August 1, indicating accounts reached, accounts engaged, and total followers with percentage changes.

AFTER

Two smartphones displaying an Instagram profile and feed for Hive and Honey Candle Co., a premium candle and fragrance supplier. The left screen shows the profile with 364 posts, 3,664 followers, and 694 following. The right screen displays a grid of posts featuring candles, fragrance oils, and promotional materials. The background is light pink.
Text block with rebranding information and its positive impact on brand and community, featuring a cleaner design and cohesive color scheme.

INSTAGRAM

A smartphone displaying Instagram insights, showing a 63.5% increase in reach over the last month. Statistics include 5.8K reach, 1.6K content interactions, 0 messaging contacts, and 272 follows. A weekly plan section is partially visible below.
Screenshot of a professional dashboard showing insights from August 18 to September 16. It indicates high-performing post engagement with 146 accounts. The metrics displayed are 35.9K views, 1,550 interactions, 3,664 total followers, and 82 pieces of content shared.
Metrics comparison showing increases in followers, average reach, and content interactions from before to after a specific period. "Before" metrics: 1,141 followers, 1,038 avg reach, 204 interactions. "After" metrics: +3,664 followers (+221%), +5.8K reach (+462%), +1.9K interactions (+833%). Timeframe: August 2023 to September 2024.

FOCUSING ON ORGANIC REACH AND CONTENT ONLY WHILE OPTIMIZING HIVE AND HONEY’S ONLINE PRESENCE ON MULTI PLATFORMS.

FACEBOOK

Mobile screen showing Facebook Insights with graphs and statistics, including Reach, Content interactions, Messaging contacts, and Follows. Top content by reach is displayed with thumbnails and reach numbers. The screen shows a navigation bar and battery status.
Table comparing social media metrics before and after a certain period, showing increases in followers, average reach, and content interactions.

FOCUSING ON ORGANIC REACH AND CONTENT ONLY WHILE OPTIMIZING HIVE AND HONEY’S ONLINE PRESENCE ON MULTI PLATFORMS.

Five-star testimonial for Micayla from Angie at Hive and Honey Candle Co, praising her creative and organizational skills in enhancing business branding and sales.

  CLIENT WORDS:

FOCUSING ON ORGANIC REACH AND CONTENT ONLY WHILE OPTIMIZING HIVE AND HONEY’S ONLINE PRESENCE ON MULTI PLATFORMS.

CLIENT:

NONPROFIT

   STARTING POINT:     

The organization needed to increase awareness and generate consistent content that would drive new donations. Their existing social media presence lacked strategic direction and wasn't effectively communicating their mission or impact.

   GAPS WE IDENTIFIED:     

• Messaging didn't clearly communicate the impact of donations
• Visual content lacked emotional connection with potential donors
• Inconsistent posting created engagement gaps
• Limited use of platform features for nonprofit visibility

   OUR WHOLE PICTURE    

   SOLUTION:     

We developed a comprehensive content strategy that showcased the organization's mission and impact, optimizing their profile to better communicate their value proposition and implementing consistent posting schedules.

   HOW WE EXECUTED:     

• Two custom, on-brand posts weekly combining reels, static, and carousel formats
• Profile and bio optimization to clearly communicate mission and impact
• Strategic highlights, pinned posts, and link utilization to maximize engagement
• Content focused on demonstrating the direct impact of donations

   RESULT     

• 400% increase in engagement rate
• 287% growth in reach
• 186% improvement in average story views
• 280% increase in external link taps
• 1.4% follower growth

Instagram profile of a nonprofit organization focusing on maternal health, showing profile details, buttons to follow and contact, story highlights labeled 'The Issue,' 'About Us,' 'Research,' and 'Service,' along with grid photos depicting international scenes and people.
Instagram profile of Global Health Promise, a nonprofit organization focused on maternal health for mothers in sex work. The page shows the organization's logo, follower count, contact options, website link, and highlights. The posts include images of people, informational text, and a World AIDS Day graphic.
Social media metrics summary including follower growth and engagement rate increases.

  CLIENT WORDS:

Five-star customer review for Rae Business Management by SJPC Nonprofit, highlighting their supportive, communicative, responsive, and understanding service.

CLIENT:

HAIR SALON

   STARTING POINT:     

The salon wanted to increase bookings for staff members and establish itself as the premier salon in the area. Their existing social media presence focused primarily on client results without showcasing the unique salon experience.

   GAPS WE IDENTIFIED:     

• Content strategy focused solely on results rather than experience
• Inconsistent posting schedule limited visibility
• Limited use of platform features for service-based businesses
• Missed opportunities to showcase salon culture and atmosphere

We shifted their content strategy to highlight the complete salon experience rather than just the end results, emphasizing the factors that differentiate them from competitors.

   OUR WHOLE PICTURE    

   SOLUTION:     

          HOW WE EXECUTED:     

• On-site content collection to capture authentic salon atmosphere
• Three custom, on-brand posts weekly across multiple formats
• Profile and bio optimization focusing on unique selling points
• Strategic highlights, pinned posts, and link implementation
• Content emphasizing the unique salon experience versus competitors

   THE RESULTS:     

• 180% increase in engagement rate
• 142% growth in reach
• 186% improvement in average story views
• 280% increase in external link taps
• 10.2% follower growth in just 14 days

Instagram profile of Maven + Grace salon showing posts with nail art and hair styling images.
Instagram profile of Maven + Grace, a McMinnville boutique salon, showcasing a logo, 60 posts, 108 followers, and 71 following. Highlights include "Experience," "About," and "Services." The feed displays images and graphics promoting hair and nail services like balayage and gel nails.
Image of a summary showing improved key metrics after 14 days of collaboration, with percentages indicating increases in follower growth, engagement rate, reach, story views, and external link taps.

  CLIENT WORDS:

Five-star review with quote: 'OMG girl you are killin it! I've had so many messages about how great the posts are!' - Sara

My client's goal was to increase awareness for their premium legacy video services and reach affluent clients in Nantucket, Northern Jersey, Manhattan, and Coachella Valley.

The services I provided were social media management with 1-2 video posts weekly and profile & bio optimization highlighting the emotional value of preserving family histories. We focused on positioning unique storytelling expertise and demonstrating how family histories creates lasting legacies that connect generations.

VIDEOGRAPHY

CLIENT:

The word "BEFORE" in bold black letters on a light background.
Smartphone displaying an Instagram profile, showing 5 posts, 102 followers, and 94 following. Includes a professional dashboard with 592 views in the last 30 days and options to edit, share, or contact. Three photos are visible in the post section.

RESULTS

  • "I would recommend Micayla a million times over!"

    Micayla has been my shining light since the beginning of my business journey. She’s been there every step of the way and has gotten my back every time I felt like I didn’t want to continue. Not only does she help me navigate through my crazy ideas and bring me back down to Earth, she helps me execute them with ease, and manages my online operations from A to Z. I cannot possibly imagine getting anywhere far without Micayla helping and pulling me along. There’s no one better to help you grow your business.

    -Thao, Chowa Co.

  • "People are reaching out to me just to tell me my content is amazing."

    Thank you for all the hard work and dedication you have put towards my business. I have gotten -o many complements on all the posts and everything people reaching out to tell me that it’s amazing!

    -Michelle, Dust It Off

  • "My business is boasting a 30% increase."

    Micayla has a great “can-do” attitude with a professional approach that has served my business well. Since hiring Micayla a year ago as a social media manager, my business is boasting a 30% increase. Her efforts have contributed to our ongoing success. I highly recommend Rae Business Management.

    -Karen, Navarra Gardens

  • "She has both the creative and organization skills to take your business to the next level."

    If you have any doubts on whether to make the leap, take it from a person who was very hesitant at first, and invest in Micayla. Definitely do it. She has both the creative and organizational skills to take your business to the next level. Within just a few days, she was able to create my ideas and vision and develop a cohesive look for our brand. Even better than what I originally had in mind. I was nervous that this would be an added expense, but it’s actually an investment, and you will see an increase in your sales adding Micayla to your team. You will not be disappointed.

    -Angie, Hive and Honey Candle Co.

  • "The folks at Rae Business Management truly care about supporting their clients and put a lot of time and energy "

    The folks at Rae Business Management truly care about supporting their clients and put a lot of time and energy into meeting their needs. They were always very communicative, responsive, open to feedback, kind, and understanding.

    -SJPC nonprofit

  • "She’s s a highly knowledgeable marketer who consistently delivered valuable insights and expertise"

    Micayla was a pleasure to work with! She’s s a highly knowledgeable marketer who consistently delivered valuable insights and expertise.

    - Marcos, Ai Agency

Book a Consult Call

We believe in building genuine connections to fuel your brand's success. Book a FREE Consultation with Rae Business Management and let's chat about your social media goals!